Youtube is undoubtedly the largest video sharing platform and there are more and more people upload their video each day which surely make some of us wonder, how much money do youtubers make and how to make money on youtube like them?
Firstly i am going to share with you a few ways to make money on youtube
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1. Adsense
The first way to make money on youtube is through google adsense, which is the ad we see before the video starts. This used to be the bigger part of the income but as time goes by it has become less significant. For every 1000 impressions (ie. how many times the ad is shown), the youtuber will be paid a certain amount of money which can range between 1 to 5 dollars. Furthermore, Youtube also gets 50% of the total revenue made.
So with a bit of calculation, a million views equals to around $1000-$5000 profit.
How many views do you need on youtube before you can start earning?
YouTube will pay you when your balance is equivalent or more than $100.
Can youtubers get paid from subscribers count?
Youtube don’t pay for subscriber counts. However these subscribers are more likely to be the ones who watch the videos. And you know what they say, more views = more money.
2. Patreon
The second way youtubers make money is by using Patreon, which is basically like an online tip.
For example if you really like the video you are watching you can support the youtuber by giving them one dollar per video or one dollar per month.
Some youtubers even set up a specific feed where paying viewers can access exclusive contents, or watch the videos earlier than others.
3. Affiliate link
The third way to make money on youtube is by using affiliate link, which is basically endorsing the product by adding a link in the video description or the youtuber’s bio. When viewers click on the link and purchase the said product, the youtuber will get a commission.
This is certainly useful for beauty or product review blogger. Not only they get to review the product they love, they also get a 5-20% commission from doing so. Pretty nice right?
4. Merchandise
Some youtubers even get to launch their own merchandises. From posters, wristband, shirts.. you name it!
5. Freebies
Many youtubers accept free items which they can review on their videos. These freebies do not necessarily translate to cash but they can help them save money to try on new products without having to pay.
6. Brand Deal
Brand deal is how Youtubers make the most of their money. This is when companies engage the youtubers to make a video about their brand in exchange of cold hard cash. And It sometimes can pay more than 10 times your monthly adsense revenue.. ka ching!
Can you really earn money on youtube?
Yes, you can make a lot of money on youtube. But the sad truth is majority of youtubers do not make very much.
According to recent studies, only 3% of youtubers get 90% of the views. And with youtube, viewership means money.
Challenges with making money on youtube
With few scandals involving youtube influencers, youtube has tightened its regulations which makes it even harder for newbie youtubers to earn money.
Requirements for making money on youtube
Any youtubers who want to start earning money on youtube must meet this criteria before they can start cashing in:
- At least 1000 subscribers
- Minimum 4000 watch time within the past year
The above criterias must be met within the single 12 months period.
And to make matter worse, Youtube is a highly competitive platform. There are basically hundreds if not thousands videos on just about anything, from cooking, news, make up to toys review and video games. And the numbers keep on increasing each day!
So if you are looking to become a youtuber and start making money on the platform, you need to come up with something super unique that people can’t get enough of.
How much do Top Youtubers make?
I have compiled a list of 5 top youtube performers who make a lot of money from the platform.
Jeffree Star
Jeffree Star rose to fame because of his beauty videos on youtube and his net worth is $50 million.
Logan Paul
Logan Paul is a youtube influencer who make random videos on his channel and he made $12.5 million in 2017.
Jenna Marbles
Jenna Marbles is a YouTube star turned actress, who currently has over 18.8 million subscribers and net worth of around $5 million.
Roman Atwood
Roman Atwood is a comedian, prankster, and youtube personality who has a net worth of $12 million.
Lilly Singh
Lily Singh is a YouTube star with a net worth of over $18 millions dollars and 7000 millions views at the time of this writing.
In Summary
Even though there is a big money in youtube market, only a handful of people are making it big on youtube.
For aspiring YouTubers out there, I want to warn you that making a decent income from youtube is definitely not easy. You have to be prepared with years of relentless sharing of unique contents and videos to get more subscribers and followers on the platform. You probably want to check out our youtube marketing strategy 2019.
Building a loyal following takes times and efforts.
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